A logo is the basis of every company’s branding. Logos can easily be associated with the business, even if their name is not included in…
vexblog2 January, 2020
While walking through a store, customers only get to see your product packaging design. That’s it. According to recent research, shoppers make their purchasing decision…
vexblog17 December, 2019
As your brand evolves, your goals will also change. What happens if your tone of voice, logos, or messages don’t reflect your brand missions and…
vexblog8 November, 2019
Every brand has an identity. Something that keeps fresh in the minds of the audience. Something that moves them. Something that resonates with them. Something…
vexblog18 October, 2019
Your logo is one of the first things that prospects and customers notice about your business. That's why it's important that you create a logo…
vexblog14 August, 2019
Development and registration of logos is an important step in the activity of manufacturers. Modern trends require companies to be recognizable, and the brand plays…
vexblog10 July, 2019
Did you know that by the humble age of two a typical kid knows the symbols of at least 12 major brands? Not to say…
vexblog1 July, 2019
Color choice will make or break your brand. While the shape of things plays a crucial role as well, one should never underestimate the emotional…
vexblog20 May, 2019
Did you know that a signature color can improve brand recognition by as much as 80%? In a competitive market, brands have to use every…
vexblog16 May, 2019
