Every brand has an identity. Something that keeps fresh in the minds of the audience. Something that moves them. Something that resonates with them. Something…
Whenever a company begins an email campaign, a newsletter can be an excellent way to keep customers informed without intimidating them with information. Since it…
Let’s face it: Online stores have dramatically changed the trends of the retail industry. They have drastically changed the business experience for entrepreneurs and small…
Source: DepositPhotos When you’re building a brand, product reviews and testimonials are crucial to earning trust and credibility with your audience. Simply convincing people…
Remember the time when suddenly, some brand’s logo caught your eyes? You went like, “okay, that’s interesting. Let’s see what that is all about.” Yes,…
This is a guest post by Maria Barnes. Thomas Watson from IBM once said: “Good design is good business.” Almost all marketing communications are somehow…
Today advertisements jump out at people from virtually everywhere, especially when online. This makes designing these same banner ads a great challenge because it is…
A positive brand reputation can no doubt influence a customer’s buying decision. Today, pretty much every business starts building their brand image online. If you’re…