Creating a quote that captures the essence of your brand, products or designs can be a difficult task. However, with the right approach, anyone can come up with an original and impactful quote that resonates with their audience! Here are three simple steps to help you create your own quotes, and make sure to read it all! There’s a special surprise waiting at the end.

Step 1: Niche search

To create a quote that is both unique and relevant to your brand or message, start by doing a niche search. This involves researching keywords related to your niche or industry. You can do this easily by using keyword search tools! 

These tools will help you identify:

  • Popular phrases
  • Trending topics
  • Common themes that you can incorporate into your quote

Some of them also provide data on search volume, competition, and suggested bids for Google Ads. Some tools you can check out are Google Keyword Planner, Ahrefs, SEMrush, or Moz Keyword Explorer. Or if you’re looking specifically for Merch keyword research, you can check out Merch Informer, Productor, Merch Titans and many more!

And if you’re not sure which niches to work with, check out our predictions for T-shirt Design Trends for Print-on-demand in 2023!

Step 2: Consider the tone

Once you have identified the keywords and phrases that will guide your quote, consider the mood you want to convey. Do you want your quote to be funny, sarcastic, inspiring, or informative? Think about the audience you are targeting and the Merch products or services you offer to ensure that your quote aligns with your brand’s tone and message. 

  • If you’re targeting a young audience, a funny or lighthearted tone might work well. 
  • If you’re promoting a serious product, an informative or contemplative tone might be more appropriate. 
  • And if you’re looking to motivate your audience, an inspirational or uplifting tone can be the way to go!

Step 3: Choose your length

When it comes to the length of your quote, there are no hard rules. The length should be dictated by the message you want to convey, as well as the available space you have, whether it’s a social media post, t-shirt, pillow or blog post. In general, shorter quotes are easier to remember and share, while longer quotes can be more impactful and profound. 

Additionally, consider adding a graphic. A graphic can help to enhance the mood and message of your quote, making it more visually appealing and engaging for your audience, so try to ask yourself “Does my design complement the quote’s message, or does it add to the visual appeal of my brand?”. Check out our merch designs to find incredible graphics that can help!

Important note: when creating your own quote or using a pre-existing quote, you should always check if the quote has a trademark. If a quote is trademarked, it means that the owner of the trademark has exclusive rights to use that quote for commercial purposes. Using a trademarked quote without permission can lead to legal issues, so it’s always best to do your due diligence and make sure you have the necessary permissions before using any quotes in your products.


Creating your own quote is an art form that requires patience, creativity, and a lot of practice. However, with these three simple steps, you can get started on crafting original and effective quotes for your brand or message. But if you’re looking for a quicker and easy way to generate quotes, look no further than our Quote Generator! 

With our upcoming tool, you can input a topic and get multiple personalized quotes on any topic you choose, with customizations for length and tone. Creating trendy and original quotes has never been easier!